Hurricane Maria Support Website

On September 20th, 2017, Hurricane Maria wreaked havoc on the people of Puerto Rico. Soon after we saw photos and videos of the devastation, one of our clients contacted us in regards to launching a new project to support the victims of Hurricane Maria in Puerto Rico.

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Learning How to Rank on the First Page of Google in 2017

Many business owners know that it is becoming increasingly difficult to rank on the first page of Google's search results for keywords relevant to their line of business. Search engines of all types are always evolving and modifying the way that they determine who gets top priority within their index. The good news is: With the right approach, you can become competitive within the search engines, and gain visibility for your brand.

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White-Hat SEO vs Black-Hat SEO: What You Need to Know About the Dark Side

White-hat SEO vs black-hat SEO is one of the most talked-about subjects in online marketing circles, and with good reason. To understand why black hat techniques are the wrong way to go, just ask yourself why more people don't turn to crime as a way to make a living. After all, the inducements include high pay, an exciting career, and the option to simply ignore inconvenient and burdensome rules and regulations. Fans of the show "Breaking Bad" can testify to how central character Walter White went from broke school teacher to millionaire meth cook virtually overnight by turning to the dark side. So why not follow his example? After all, what could go wrong?

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5 E-Commerce SEO Tips to Sell More Products

The physical, off-line brick and mortar retail industry continues to contract. People around the world are choosing the convenience and simplicity of shopping online. A recent survey by the National Retail Federation estimated that 108.5 million Americans shopped online over the Thanksgiving weekend, which is well above the 99.1 million who shopped at brick and mortar locations. Amazon, Wal-Mart and other major retail stores dominate e-commerce, but many small businesses and individuals make money selling products, using such solutions as Shopify, SquareSpace and the WooCommerce plugin for WordPress.

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The Unbreakable Connection Between SEO and User Experience

Search engine optimization and user experience are interconnected because search engines value user experience. Many of their algorithm updates aim to improve user experience, after all. Why do you think Google started penalizing sites for keyword stuffing? Searchers were frustrated that irrelevant content was showing up when they entered a search query. Continue reading for a more thorough explanation of how SEO and user experience are related.

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